MPN

CoronaRadio 7.17 – The Transformer, Bryan Kramer

Bryan Kramer is one of those people I really should have spent more time with. Fortunately, I got to do that on CoronaTV. We talked about how he founded the Human 2 Human (H2H) movement and if being human is our competitive advantage, why do so many…

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CoronaRadio 7.16 – The Straight Shooter, Christopher S Penn

Go to Christopher S. Penn’s website and you’ll see a “hero” video clip of him speaking. The screenshot of the clip shows Penn on stage adjacent a presentation slide of a red circle with a diagonal line through it on top of a bull taking a…

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Why Context Is the Future of Marketing with Mathew Sweezey

“When new technology comes out, we use it in the old ways that we know. With the internet, it was free publication. So we made websites. We didn’t see this as a way of connecting better.” Better connections—meeting someone at their moment of…

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Episode 23: Ian Humphris – Nokamo: We’re not in Kansas anymore

Unhide, FFS! 10 new commandments of marketing, benchmarking is copying. We’re not in Kansas anymore.

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Rockstar CMO FM #23 Corporate Punk, Actual Punk and a Cocktail

In this episode, Ian Truscott, Founding Editor of Rockstar CMO, plucks something from our publication he suggests we take a look at, he chats the MD of Corporate Punk Phil Lewis. He then retires to the virtual Rockstar CMO bar with Robert Rose for a cocktail. The article that Ian suggests we take a look…

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Decoding Google

Can we trust studies that claim to decode Google?

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Episode 126 – Setting Boundaries and Saying No

  – Today, Jamie flies solo! She gets to talk about one of her favorite topics and tell us all about her mad boundary setting skills!  –   – We often find it challenging to say no. Worry and fear can creep in and saying no may feel like we’re going …

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Don’t put it off, start your copy here…

Before you put off waiting for the Muse to show up, try this jumping off point to help you nail the one thing your get your reader to say yes. https://www.taniadakka.com/the-sales-copy-blog/how-to-start-your-copy-when-you-dont-know-where-to-start

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140: How to brag, our “hills to die on,” mixternal comms

In our August 2020 episode, we discuss: Instagram Reels (3:00) Cision’s State of the Press Release (5:50) Employee perspectives on COVID-19 (9:05) Spotlight: Country Time’s bailout relief fund (13:25) Our “hills to die on” (15:10) The benefits of mixternal collaboration (28:55) How to brag better (35:45) QUICK NEWS & QUICK TAKES Facebook launches its new…

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Episode 22: Bill Wallsgrove – Studio Blup

Cool rules. Bill Wallsgrove, brand expert and agency mentor drops some major news about Studio Blup and shares info on the future of the retail industry and brands.

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