For today’s guest, the joy in real estate sales is forging genuine relationships with her clients.

Since 2010, she’s worked closely with home buyers and sellers of all stages of life, guiding them to intelligent, winning decisions. She’s closed over $100 million in sales in nine years and 85% percent of her business is from referrals or repeat clients.

I’ve mentioned more than once on this show how I have had less than stellar encounters with pushy real estate professionals whose marketing strategies can best be described as spray and pray. Their whole focus giving me their business card and getting mine so they can send me spam email. That’s why I’m thrilled to interview today’s guest because she exemplifies what is possible in real estate when the focus is relationship-building and not the sale.

Please join me in welcoming Melony Swasey.  

In this episode we discuss:

• her thoughts on leadership: “What makes someone a leader is their ability to listen and pay attention. The way I think about it and appreciate it best is to listen deeply.”
• what it was like being the 7th out of 8 siblings and how taking care of her younger brother gave her a sense of responsibility from a young age.
• how she came to value quality because of her parents and how quality and leadership go together.
• how she built a highly successful real estate business during “the worst possible time” in 2008.
• some of the struggles she has faced in developing a business without a blueprint.
• her incredible networking strategies and mindsets.

Listen, subscribe and read show notes at www.OnTheSchmooze.com – episode 165