I’m calling this episode, “The Meaning of Life” and no, it’s not meant to be a link-baiting exercise like yesterday’s Burger King fiasco.

I actually think today’s guest, Keith Reynold Jennings, may provide some unique insights to questions like, “What business are you really in?”, why Simon Sinek was only “half right” or expanding on Clayton Christensen’s “Jobs to be done” framework.

Need more?

How about learning how to produce a podcast using an Asian four-movement narrative structure, rather than the Western three-act structure.

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