My guest Zitah McMillan CEO and Co Founder of Predictive Black, shares her experience navigating the start up landscape to build a complex SaaS business in the world of FinTech.

A staggering, 83% of all FinTech executives are male, so unsurprisingly this has left Zitah sometimes questioning if she is in the right place.

Join us to learn how Zitah has built up her own resilience, connected with like-minded people, developed frameworks to operate within and constantly stayed curious to maintain a growth mindset.

We unpack the steps to take your products to market. You’ll get a sneak peak at the conversations had inside the pitch rooms and the inside scoop on holding your nerve, making your case and the non-stop iterations you will face to make your value proposition land.

Tune in and learn: 
– How to understand feedback and the steps to move forward quickly
– Where the value is within negative feedback
– How to navigate the difficult questions
– When to bite and when not to
– How to assess the right investor for your business
– When you will need a strategic investor versus dumb money
– What to do when you’re triggered to make a wrong move and how to recover.

Zitah’s work in progress attitude takes us on a journey to accept that you might not end up where you first thought and that you don’t necessarily want a faster horse in these interesting times we now live in, and that’s ok.

We’d love to know your biggest takeaway from this episode and which tips help you the most to re calibrate your approach to funding or simply avoid the early day pitfalls. Come over to the Snippets of Genius Community, on LinkedIn and share your thoughts with us!

Links / Resources
– Connect with Zitah McMillan, CEO and Co-Founder of Predictive Black
– Learn more about her scaling FinTech: Predictive Black and the Women in Fintech Group
– Join the Snippets of Genius Community, meet my guest and gain more valuable resources. 
– Connect with me at http://www.carolinekay.co

Learn more about your ad choices. Visit megaphone.fm/adchoices