Influence Global Podcast

Hosted ByGordon Glenister

Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One

S5 Ep17: Founder Of Disabled Influencer Agency Talks Influence Ft. Martyn Sibley

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Martyn works at the intersection of business, technology and leadership to drive change for a fully inclusive world. Starting one of the first lived experience blogs in 2009, he’s created high quality content, built online communities and started multiple businesses. Growing up with a physical disability, he’s faced many personal challenges, and successfully chased down many dreams! From working in London, to driving a car with his hands, scuba diving, and being engaged to his soul mate. His mantra is ‘Everything is possible’! After gaining a degree in economics and a master’s in marketing, Martyn started his career at a charity for disability rights. Following his love of blogging and social media, he quickly became a disabled influencer (regularly appearing in the UK’s disability power 100 list), plus working in media and tourism for social change. He’s a published author (Everything is Possible – Travel Memoir), an international speaker, media spokesperson, appeared in the LinkedIn TV ad in 2021, and has published many blogs, vlogs and podcasts. In particular he livestreamed ‘The Daily Sib’ in the first months of the pandemic, interviewing a wide range of disabled people and disability ally’s. Disability Horizons was the first disability magazine to utilise online content and social media. Created alongside his friend Srin Madipalli, its given a voice to disabled people like never before. Even 12 years after launching it continues to publish educational and entertaining information by disabled people, for disabled people. Accomable, also co-founded with Srin, disrupted the accessible accommodation industry and was acquired by Airbnb in 2017. Most recently in partnership with the Goat agency (global leaders in influencer marketing) Martyn started the award winning Purple Goat agency. In just three years they’re working with multinational companies and the best disabled content creators, giving representation to disabled people in advertising like never before.