In this episode of the Space Marketing Podcast, Izzy chats with Nat Brown-Lennox about the marketing profession and how to develop a happy marketing team in a startup environment.

She is a brand and marketing leader with over 18 years of global experience in multiple sectors across several industries, including #tech, #finance, #fintech, #cybersecurity, professional services and #aerospace.

ABOUT NAT

VP of Marketing

Stay tuned for the company reveal in a future episode

https://www.linkedin.com/in/nat-brown-lennox-b6181a270/

Chapters:

00:01 Welcome

01:14 Introduce Nat Brown-Lennox

03:30 Marketing definition

04:27 What’s new in Nat’s world

08:07 The importance of marketing on your team

12:17 Marketing is a science and art

14:14 Marketing has changed

15:34 Creating a happy team

19:34 Internal marketing

20:50 Perspective of different marketing

23:34 Thought leaders

26:12 Proper resources and budgeting

27:35 Damaging the creative team

32:50 AI and Threads

36:38 Community and tribes

37:32 Using AI as a resource

40:37 Threads (NOTE: It will not delete your Instagram – they fixed that bug)

43:27 Managing social platforms

47:32 Advice for the marketing profession working with a start-up business

55:32 Carl Yung’s 12 Archetypes

Links:

EVONA Space Staffing

https://www.evona.com/

#marketingstartups #entrepreneur #business #marketing #marketingprofessional #spacemarketing #marketingteam

ABOUT IZZY

Izzy’s website – https://izzy.house

Author of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible – https://bit.ly/Space-Marketing

Podcast host for Space Marketing Podcast – https://spacemarketingpodcast.com

Organizer for Space for Kentucky Roundtable – https://spaceforkentucky.com

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