In this week’s episode of the Space Marketing Podcast, we chat with Chris Porter and Jenny Curtis from CurtCo. They are the creative duo of the sci-fi audiodrama SOLAR podcast series. Solar stars Stephanie Beatriz, Tony Award winner Alan Cumming, Academy Award winner Helen Hunt and Jonathan Bangs. It is a great example of space-based entertainment. 

CurtCo has 15 different podcasts spanning several genres. Podcasting is becoming a marketing tool for companies. Join us as we learn about this marketing trend.

LINKS

https://www.curtco.com/podcasts

https://www.solarthepodcast.com/

https://www.speakeasysociety.com/

ABOUT CHRIS PORTER

SOLAR Writer, Producer, and director

https://www.chrismakesstories.com/

ABOUT JENNY CUTIS

Podcast Director, producer, and Host

https://www.jennycurtis.com/

Picture credits:

Jenny Curtis from https://www.jennycurtis.com/

Chris Porter from https://www.chrismakesstories.com/

Solar image from https://www.solarthepodcast.com/

Chapters

01:04 Introduction

02:38 About Solar Podcast

04:06 Solar Trailer

08:45 Speakeasy Society

9:40 Developing the sound story

12:34 COVID impact in the story’s development

16:37 Star voice talent casting

18:48 Awards

19:53 How we know when a show is successful

21:07 Reaching for the Moon

22:22 Hollywood Unscripted

25:10 Synergy

29:34 Marketing CurtCo

30:56 From magazines to podcasts

34:50 Advertising that tells a story

36:51 ActiveCampaign

39:05 Marketing Challenges

42:29 Podcast promotion on channels

43:53 Importance of a marketing person or team

44:48 See the future of space and podcasting

49:40 Final thoughts

ABOUT IZZY

Izzy’s website – https://izzy.house

Author of Space Marketing: Competing in the new commercial space industry AND Space Marketing: Spaceports on Amazon and Audible – https://bit.ly/Space-Marketing

Podcast host for Space Marketing Podcast – https://spacemarketingpodcast.com

Organizer for Space for Kentucky Roundtable – https://spaceforkentucky.com

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