“I think any single person watching this can do marvelous and miraculous things if they just put their mind to it, back it up with action, and recognize the value they can bring.” – Luke Lintz

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In an age where personal branding is the currency of success, understanding the ever-changing dynamics of the online world is paramount. During a recent episode of my show, Joseph Jaffe is not Famous, I had the enlightening opportunity to chat with Luke Lintz, a 23-year-old digital branding savant and entrepreneur. We embarked on a journey that began with personal authenticity and navigated through platform-specific strategies, controversial branding, and the long-term game of social media.

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Here are my show notes: 

This is my career. This is what I do for a living. (6:30)

How did you become a masochist? (12:37)

It’s only over when you say it’s over. (16:48)

Don’t hate the player. Hate the game. (20:19)

Advice on social media. (25:09)

Why branding is an area of focus? (29:38)

The importance of having a presence on linkedin. (36:39)

The overnight successes of web celebrities. (42:04)

Misery is the currency of the trade. (46:45)

Risk tolerance vs. risk tolerance. (54:38)

How to reinvent yourself. (58:23)

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Quote of the Episode: “Misery is the currency trade on social media. That is why sociopath and stalkers have found a place to call home. Clout chasers are upgrading from cat fishing to sadfishing.” – De philosopher DJ Kyos”

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