Influence Global Podcast

Hosted ByGordon Glenister

Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One

S6 Ep9: Influencer Campaign With 400% Growth In Visitor Traffic Ft. Lucy Robertson

Share the goodness!

Lucy Robertson heads up the marketing team at SEEN Connects, a global creator and social agency connecting the right people to the right brands, including Nike, Panasonic, LVMH and eBay. A strategic thinker & experienced creative, Lucy loves nothing more than getting under the skin of a brand to understand how to deliver results. Lucy forged her career working for agencies such as Edelman and We Are Social where she was agency lead for brands such as Netflix, HP and LEGO. In this episide we talk about successful influencer campaigns not least of all one with retail brand Very which saw a 400% increase in Unique Visitors