Episode 159 of our week-daily virtual coffee, which takes place in Alpha Collective’s discord server: discord.gg/alphacollective and Zoom (see below) from 8-9am EST. It’s free and open to anyone from anywhere in the world.

Are you running away from something or running towards something? This was the central theme today, in addition to the subject of apathy.  

Some of the highlights from today’s session included:

1. C-Roc joined Joseph Jaffe as a co-host and they discussed strategies for growing the audience and engagement, including bringing in guest co-hosts.
2. They talked about consistency in showing up every day versus needing longer format shows, and decided to continue with the daily one-hour format for now.
3. Joseph discussed his health issues in 2021 that required open heart surgery and recovery, and his goals to improve his health and fitness.
4. The concept of “I’m not running” was discussed, meaning continuing to show up and work even when it’s difficult or there is low engagement.
5. Different ways to recognize and reward engagement, such as through a proof of attendance protocol, were discussed as ways to increase participation.

Show notes based on our discussion (as per Otter.ai’s beta tool):

Fitness, health, and wellness. (0:01)

Aging, health, and technology with a touch of nostalgia. (6:07)

Creating engaging audio content on Twitter Spaces. (10:10)

Building an audience and promoting a show. (16:19)

Podcasting, creativity, and audience engagement. (22:36)

Growing a social audio platform. (28:09)

Personal development, self-improvement, and building an audience. (34:52)

Building an audience and forgiveness in business. (40:22)

Creating high psychological safety in workplaces. (46:25)

Prioritizing connection over instant gratification in customer loyalty. (50:38)

Customer experience and loyalty strategies. (54:10)

About Alpha Collective: 

Alpha Collective is a professional organization helping marketers with Web3, AI and whatever comes next.

Benefits of full membership includes: access to 52 Alpha Talks across 52 consecutive weeks (see list of Speakers on alphacollective.xyz), IRL events, Masterminds, Workshops, Networking opportunities and the ability join the Collective Cafe stage at any time and/or start your own coffee. Find out more and buy your pass at alphacollective.xyz   

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