Episode 167 of our week-daily virtual coffee, which takes place in Alpha Collective’s discord server: discord.gg/alphacollective and Clubhouse’s Startup Club from 8-9am EST. It’s free and open to anyone from anywhere in the world.

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Some of the key highlights from today’s session included:

• My three main takeaways from a Super Bowl ad preview even
• An analysis of the effectiveness of using celebrities in Super Bowl ads 
• An in-depth look at the creative DoorDash ad that included an extremely long promo code
• The process of finding the promo code through online communities like Twitter, Reddit, and Discord
• Differing opinions on the halftime show performance based on generation
• My overall criticism of how many advertisers fail to maximize opportunities during the Super Bowl

Show notes based on our discussion (as per Otter.ai’s beta tool):

Super Bowl ads and celebrities. (10:47)

Using celebrities in commercials and social media marketing. (17:54)

Super Bowl marketing strategies and QR code usage. (22:22)

Super Bowl ads, including anti-Semitism and soccer. (27:38)

Super Bowl ads and their messages. (32:02)

Super Bowl ads and their impact. (36:36)

Super Bowl ads and promo codes. (40:28)

Finding promo codes for DoorDash through online communities. (46:36)

Super Bowl ads and their effectiveness. (51:53)

Super Bowl commercial placement and halftime show. (57:06)

About Alpha Collective: 

Alpha Collective is a professional organization helping marketers with Web3, AI and whatever comes next.

Benefits of full membership includes: access to 52 Alpha Talks across 52 consecutive weeks (see list of Speakers on alphacollective.xyz), IRL events, Masterminds, Workshops, Networking opportunities and the ability join the Collective Cafe stage at any time and/or start your own coffee. Find out more and buy your pass at alphacollective.xyz   

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