According to PwC’s Global Crisis and Resilience Survey 2023, 69% of business leaders reported experiencing a crisis over a period of five years. And yet, only 35% of survey respondents have a crisis response plan that is crisis-agnostic.

Odds are, you and your organization fall into that bravely ill-prepared lot that haven’t taken the time to put together a plan for when a crisis hits.

How will you know when a crisis is happening? What will you post to social media? How will you respond to comments and backlash?

That’s what Chad Israel is here to help us with.

Chad is currently serving as the LinkedIn Channel Lead at Microsoft where he is guiding strategy for Metaverse Marketing, Social Strategy, Influencer Marketing, Crisis Management, Media Relations, and top of funnel marketing initiatives. He is a results-driven Marketing Executive with a proven track record of creating award winning integrated marketing strategies for brands, and he is known for being able to break down strategy into small bites leading to tactics that are simple to execute and measure.

Social Pulse Podcast host Mike Allton asked Chad Israel about:

♉️ Why crisis management planning is critical

♉️ How to prepare for a social media crisis

♉️ What to do when you’re in the middle of it

Learn more about Chad Israel

• Connect with Chad Israel on LinkedIn
• Connect with Chad Israel on Twitter

Resources & Brands mentioned in this episode

• Microsoft
• PwC’s Global Crisis and Resilience Survey 2023
• Learn more about Agorapulse with a free demo

Show Notes & Transcript: https://www.agorapulse.com/blog/social-media-crisis-management-tips-social-pulse-podcast-ep-3

Brought to you by Agorapulse: the #1 rated social media management solution.

Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.