One of the topics we talked about on Social Pulse Podcast: Hospitality Edition, with Tyler Anderson, was how the pandemic completely disrupted the hospitality industry, and how his agency adapted.

But what about retail and e-commerce? What impact did a total, global lockdown have on those industries, and how have agencies adapted since? 

That’s what Kristina Kleymenova and Myriam Kader are here to help us with.

These brilliant ladies have launched their own creative marketing boutique, helping brands to elevate their presence and create engaging content that leaves a lasting impression. Kristina is a creative producer who got her start on the set of the Netflix original “War Machine”, starring Brad Pitt, and led her to film a reality TV show for beauty mogul Huda Kattan. She then joined Huda Beauty to lead content production. Myriam is a strategic marketing specialist with a decade of experience in the beauty and fashion industry. Working together at Huda Beauty, these two helped the brand navigate the challenges of the pandemic, turning that challenging situation into an opportunity for growth, and then did what all successful entrepreneurs do – they saw a need in the market for their skills and experience and launched their own agency together.

Social Pulse Podcast host Mike Allton asked Kristina Kleymenova and Myriam Kader about:

⭐ How retail and e-commerce shopping, and marketing, changed during the pandemic

⭐ What lessons they learned and took with them into building an agency

⭐ Why agencies and businesses need to watch emerging trends

Learn more about Kristina Kleymenova

• Connect with Kristina Kleymenova on LinkedIn
• Connect with Kristina Kleymenova on Instagram

Learn more about Myriam Kader

• Connect with Myriam Kader on LinkedIn
• Connect with Myriam Kader on Twitter

Resources & Brands mentioned in this episode

• Creative Baboon
• Learn more about Agorapulse with a free demo
• Tyler Anderson
• Netflix original War Machine
• Brad Pitt
• Huda Khattab
• Huda Beauty
• HubSpot’s podcast’s interview with Gary Vaynerchuk
• Simon Sinek
• Simon Sinek’s Quote “Start with why”
• EEE event
• Paul Roetzer
• Martech Podcast episode: SEO for TikTok

Show Notes & Transcript: https://www.agorapulse.com/blog/how-retail-marketing-and-digital-agencies-changed-after-the-pandemic

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Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.