Influence Global Podcast

Hosted ByGordon Glenister

Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. So if you want to find out more, subscribe to listen. Produced by Neil Whiteside at Freedom:One

S7 Ep9: How To Achieve $12m Sales In A Year On Tiktok Shop Ft. Matt ‘Dappz’ McGuckin

Share the goodness!

Matt ‘Dappz’ McGuckin is the Founder of Dappz Sports, the largest cross platform sports and entertainment media company in the trading cards and signed memorabilia hobby. Dappz is a true sports fan who’s had sports at the epicenter of his entire life. His grandfather was a scout for the New York Jets, so he and his family were very much a football family. As the visionary and creator behind Dappz Sports, Dappz has taken his passion for sports cards and his passion for entertainment to new heights. Recognising the resurgence of the trading card market in 2019, Dappz seized the opportunity to showcase the value of sports cards and memorabilia through delivering a 24/7 online live-shop experience for some of the largest fandoms in the world. Early success and an ever-growing fanbase has since led to the establishment of the Dappz Sports brand as the industry leader in the trading card hobby. At the helm of Dappz Sports, Dappz aims to demonstrate the true entertainment value trading cards brings. He is also an advocate for mental and physical health. He remains passionate about keeping a personal growth mindset, and is always seeking positive methods that help him and his team thrive. In 2023 his livestreams on Tiktok generated $12m in sales.