Think back to when you first started your agency.

You’d discovered in yourself a real passion and talent for helping other businesses with their marketing and found success with client after client.

But then you also discovered the realities of running a business: team meetings, net terms, hiring and firing, and managing employees.

Suddenly you’re questioning whether to back to being a solo consultant, right? If your training and education was in anything other than business, how do you structure your agency to function as an effective business, and set you and your team up for success?

That’s what Matt Heinz is here to help us with.

Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty. He founded Heinz Marketing over 15 years ago and brought tremendous experience in sales and marketing to the business, but recognized early on he needed to bring in people, and systems, to help him tackle the business aspects of running an agency, and that’s when he discovered EOS – the Entrepreneurial Operating System – which offers businesses a framework on which to structure goals, measurements, and meetings.

With that structure in place, Matt and Heinz Marketing has helped organizations such as Amazon, Seagate, Morgan Stanley, The Bill & Melinda Gates Foundation and many others create predictable, repeatable sales & marketing engines to fuel growth.

Social Pulse Podcast host Mike Allton asked Matt Heinz about:

⭐ Why having a structure like EOS is critical

⭐ How agencies can implement EOS

⭐ What challenges and opportunities such a framework brings

Learn more about Matt Heinz

• Connect with Matt Heinz on LinkedIn
• Connect with Matt Heinz on X

Resources & Brands mentioned in this episode

• Heinz Marketing Inc
• 3 Keys to Building an Agency That Lasts w/ Matt Heinz, Teamwork Interview
• Ninety.io
• Learn more about Agorapulse with a free demo
• Woodward
• Bernstein
• EO
• Logan Lyles
• Teamwork
• Verne Harnish
• Mastering the Rockefeller Habit
• The E Myth by Michael Gerber
• Maria Geokezas
• Marketo
• Salesforce
• Outreach
• Lead IQ
• Slack
• Sendoso

Show Notes & Transcript: https://www.agorapulse.com/blog/entrepreneurial-operating-system-for-agencies

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Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.