The Move in Influencer Marketing with Christy Van Der Westhuizen

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In this episode of ‘The Move,’ host Larry Williams engages in an insightful conversation with Christy Van Der Westhuizen from Legend Senior Living. They discuss the evolving landscape of sales and marketing in the senior living industry, emphasizing the importance of being a thought leader, the power of authentic connection, and continuous learning.

Christy shares her journey, her strategies for effective networking and presenting, and the significance of being a guide rather than a hero in both personal and professional contexts.

Key takeaways include:

  • The necessity of focusing on quality interactions
  • The value of ongoing education
  • The importance of being authentically oneself to achieve true impact and influence