How Hospitality Marketing Has Changed Since The Pandemic

We all know that marketing, particularly hospitality marketing, changed dramatically during the pandemic. That radical shift in consumer behavior required equally radical shifts in messaging and strategies.

But when the pandemic subsided, consumer behavior changed again, but it wasn’t a rubber band snapping back to how it was before. Some behaviors – and corresponding marketing strategies – returned to “normal” while others didn’t, and still more continued to change in other ways.

What’s different today, what’s working, and what are the current trends that those of us in hospitality need to be aware of?

That’s what Tyler Anderson is here to help us with.

Tyler is the founder and CEO of Casual Fridays, a social media and content production agency focusing on hospitality and tourism. Through his guidance, Casual Fridays has become a leading social media marketing agency for hotels & resorts, serving diverse clients, from luxury brands to unique boutique hotels. With his expertise, Tyler and his team have successfully propelled hundreds of hotels and resorts into the digital spotlight, crafting memorable experiences and driving unparalleled engagement.

Social Pulse Podcast host Mike Allton asked Tyler Anderson about:

🟣How the pandemic impacted hospitality marketing
🟣Why agencies and brands needed to adjust again post-pandemic
🟣What today’s current trends and tactics are

Learn more about Tyler Anderson

Connect with Tyler Anderson on LinkedIn

Connect with Tyler Anderson on Twitter

Resources & Brands mentioned in this episode 💜

Casual Fridays

Learn more about Agorapulse with a free demo 🧡

MySpace

 Pepsi

Vitamin Water

Meerkat

Mike Tyson

Social Media Marketing World

Jay Baer

Brian Fanzo

South by Southwest

Rudy Gobert

Utah Jazz

Feeding San Diego

Chris Penn

TikTok SEO: An episode with Wave Wyld

search engine journal

Martech Search

Adam Mosseri

Friends

Seinfeld

Marriott

Hilton

Hyatt 

Show Notes & Transcript: https://www.agorapulse.com/blog/how-hospitality-marketing-has-changed-since-the-pandemic

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Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.