On Brand With Nick Westergard

Hosted ByNick Westergard

On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.

Building Brands That Move People Emotionally

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Jim Pietruszynsk is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move. His work with global giants like Kraft Heinz, Coca-Cola, and Pfizer has earned recognition in the industry and beyond. We discussed all of this and more this week on the On Brand podcast.

About Jim Pietruszynsk

Jim Pietruszynsk is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move. Jim’s work spans iconic brands and channels, driven by creativity and a deep understanding of human needs. He’s fostered breakthrough innovation through collaboration and honesty. Jim draws inspiration from human truths and an empathetic approach, offering compelling creative thinking. He’s worked with global giants like Kraft Heinz, Coca-Cola, and Pfizer, earning recognition from prestigious awards.

From the Show

What brand has made Jim smile recently? Jim shared his love of the Manscaped brand for their creative and engaging copy which moved him.

Connect with Jim on LinkedIn and the Soulsight website.

As We Wrap …

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  • On Brand is a part of the Marketing Podcast Network.

Until next week, I’ll see you on the Internet!

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