Amanda’s Playbook

Hosted ByAmanda Russell

Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.

This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.

No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.

I Built a Fitness Empire… Then I Disappeared. Here’s Why I’m Back.

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After walking away from YouTube years ago and vowing never to return, I’m back—with a revelation that ironically explains exactly why I left.

My journey since those early fitness videos has transformed me in ways I never anticipated. It’s led me through building subscription businesses, selling a production company, publishing a book, and ultimately into the halls of prestigious business schools who’s mission is to “shape how business and marketing is taught to future leaders”.

But something profound happened that compelled me to break my “never returning to YouTube” promise.

This isn’t just another comeback story or content creation venture—it’s a response to a critical disconnect I’ve witnessed firsthand, one that affects anyone trying to build something meaningful in today’s digital landscape.

Each week, I’ll be sharing a revolving mix of insights, examples & real-time experiments that bridge the gap between theory and implementation. This isn’t just content for you to consume—you’re essential to the process as we discover what actually works in 2025 (not 2010).

To my original fitness community who’ve witnessed every pivot of this journey—thank you for your unwavering support. The authenticity we built together remains at the heart of this new chapter.

Watch or listen to discover why I believe we need to revolutionize marketing education and how we’ll do it together.

📍 New episodes weekly

📍 Join the community testing real strategies in real-time

📍 First experiment launches next week

📍 Follow me on Instagram and TikTok for more! @amandasplaybook

#AmandasPlaybook #MarketingRevolution #MarketingEducation #TheoryToPractice #DigitalMarketing #RealTimeMarketing #MarketingCommunity #2025Marketing

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