Why Giving Beats Closing: A Sales Shift That Changes Everything with Bob Burg

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In this conversation, Bob Burg discusses the importance of understanding our unconscious beliefs about money and success, emphasizing the Go-Giver philosophy, which prioritizes giving value over closing sales.

He outlines the five laws of stratospheric success, highlighting the significance of value, compensation, influence, authenticity, and receptivity in achieving sustainable success in sales. The discussion also touches on the human element in sales, the role of technology, the importance of mentorship, and the need to overcome negative societal messages about prosperity.

https://www.linkedin.com/in/bobburg/

https://burg.com/

The Go-Giver on Amazon