On this episode of GoalChat, host Debra Eckerling has a lively conversation about Digital Content with Dr. Judith Briles, aka The Book Shepherd; podcast strategist and host of Entrepreneur’s Enigma, Seth Goldstein; and Kevin Winston, founder of Digital LA. All have been in the digital space for years. And, while there were some technical challenges (ignore the static from Kevin), there were tons of useful information and actionable tips.

The panel shares how they got involved in the digital space – and the best parts of the digital evolution, content strategies, their takes on branding and more.

Digital Content Tips

– Judith: Outsource what you can

– Seth: Schedule yourself out, get into a rhythm

– Judith: Repurpose content

– Kevin: Release a regular newsletter – use it to tee up social media and vice versa; keep branding consistent, and coordinate collab posts with guests

Goals

– Judith: Get her Book Marketing Success plan at TheBookShepherd.com

– Kevin: Make sure that your branding for all of your entities match – and is updated

– Seth: If you are interested in podcasting, grab his get started guide at PodcastMastery.co

Final Thoughts

– Kevin: Take photos, tag people, and share it out

– Seth: Just get started

– Judith: Don’t do well, what you have no business doing; get help

Learn more about:

Judith Briles: JudithBrilesBooks.com TheBookShepherd.com

Seth Goldstein: Social.SethGoldstein.me

Kevin Winston: @KevinWinston and @DigitalLA on Instagram

Debra Eckerling: TheDEBMethod.com/blog

52SecretsBook.com

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