HUB 470: AUTHOR PANEL – Bruce Scheer, Diane Wolf, and Sophie Lechner

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You didn’t pour your time, energy, and insight into a book just to say you did it. You wrote it because your message matters—and because you knew that getting it into the hands of others could spark something bigger.

A book has staying power. It captures what you stand for and how you think, in your own words. Done well, it becomes more than a tool—it becomes a turning point. It can shift how people see you, what opportunities come your way, and the kind of legacy you leave behind.

That’s why I focus on what happens after the writing is done. Publishing your book is a milestone—but the real magic happens when you start using it to fuel your mission, grow your platform, and create lasting impact.

If you’re ready to think beyond publication day and explore how your book can support the future you’re building, schedule a complimentary 30-minute Book Launch Brainstorm Session at http://www.BookLaunchBrainstorm.com.

And now, I’m excited to introduce our panelists—authors who are using their books to open doors and grow their influence.

Bruce Scheer wrote “Inspire Your Buyers: Go to Market with a Story That Sizzles,” to show you how to craft a clear, compelling narrative that gets everyone—from your team to your target buyers—on the same page and fired up to take action, so you can close more deals and grow faster.

Diane Wolf wrote “14 Nights to Better Sleep: A Proven Plan to Recharge, Refresh, and Reclaim Your Nights,” a science-backed, practical guide that helps you reset your sleep habits in just two weeks—so you can quiet your mind, reclaim your energy, and finally get the rest your body and brain deserve.

Sophie Lechner wrote “Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs Who Hate Marketing,” a refreshing guide for mission-driven entrepreneurs who want to attract clients naturally—by leading with purpose instead of self-promotion—and transform marketing from a dreaded task into a joyful extension of their impact.

Please join me in welcoming Bruce, Diane, and Sophie. 

In this episode, we discuss the following:

🟠 Turning Niche Expertise into Impact: Discover how each panelist translated years of practice, speaking, and real-world know-how into actionable books that open doors and extend their reach. 

🟠 Review Strategies That Work: Get actionable tips (and hilarious war stories) about gathering Amazon reviews, following up with ease, and making the ask feel irresistible. 

🟠 Building Programs & Revenue Streams Post-Launch: Explore concrete examples of turning your book’s frameworks and insights into programs, workshops, and repeatable business models that deliver impact and income. 

🟠 Mindset, Metrics & The Long Game: Unpack the emotional rollercoaster—finding your “true north,” battling imposter syndrome, and redefining what success looks like beyond best-seller status.

Links for Bruce Scheer

Links for Diane Wolf

Links for Sophie Lechner

Robbie’s Resources

  • Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: http://www.BizBookPubHub.com

Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  

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