Tara Coomans joins us on the Guided Goals Podcast to talk about branding. Tara is a digital branding and marketing strategist and founder of Poodle Mafia, a company with a focus on startups, movements, and personalities.

Tara shares her story, as well as her thoughts on, process, and tips for branding. She says unless you are creating something that is going to literally revolutionize the world, the only thing that will set you apart is the branding. And it’s something you need to invest in up front and throughout the process.

Also hear Tara’s favorite and how she achieves work/life balance, and get your assignment for a professional and personal goal of the week.

The Guided Goals Podcast gives you the tools, direction, and resources you need to pursue your passion project.