HUB 383: AUTHOR PANEL – Cornelia Kawann, Jenn Grace, and Tom Collins

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Welcome to the first author panel for my rebranded podcast, the Biz Book Publishing Hub!

I’m thrilled by the results from my last Kindle Cross-Promotion Campaign around Amazon Prime Days. 77 business books from 70 authors were lowered to 99 cents or $1.99. 

We worked collaboratively to spread the word and were able to boost book sales. 70% reached the Top 10 in at least one category, and 30% reached #1 Best Seller in at least one category.

Before the campaign began, I took screenshots of my books’ sales rankings. I was amazed that one of my books went from #466,306 to #27,638, and another went from #227,051 to #14,600. This is further proof that our efforts led to sales.

The best part is that our collaboration hasn’t ended. Nearly every Amazon Prime Days Kindle Cross-Promotion Campaign author opted to sign up for an author panel after the event.

These panel discussions focus on the ROI of publishing a business book.

With me today are three authors:

  • Jenn T. Grace, author of “Publish Your Purpose: A Step-By-Step Guide to Write, Publish, and Grow Your Big Idea” – she’s also a publisher and one of the Biz Book Publishing Hub Founding Partners.
  • Cornelia Kawann, author of “Change Your Energy – Change Your Life”
  • Tom Collins, co-author of “I Am Perfectly Flawsome: How Embracing Imperfection Makes Us Better”

All three books reached #1 Best Seller during the campaign. Well done.

Please join me in welcoming Jenn, Cornelia, and Tom.

In this episode, our panel discusses:

📚 Endorsements for Authors: Jenn T. Grace emphasizes the power of quality endorsements from notable individuals and how just ten can make a significant impact.

🤔 Challenges with Endorsements: Cornelia Kawann shares the hurdles authors face in securing endorsements and reviews, especially from busy, notable figures.

📈 Effective Marketing Strategies: Jenn T. Grace highlights the impact of platforms like Bookbub and KDP Select on Amazon, while Cornelia Kawann discusses the benefits of podcast appearances in boosting book sales and invitations.

🔧 Tools and Services: Tom Collins reveals how hiring experts, targeted promotions, and tools like download pages can elevate your book’s visibility and sales rankings.

Listen in to gain practical advice and firsthand experiences on navigating the book publishing journey and turning your manuscript into a marketing powerhouse!

Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. 

Robbie’s Resources

Links for Cornelia Kawann

Links for Jenn T. Grace

Links for Tom Collins

Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.

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