Amanda’s Playbook

Hosted ByAmanda Russell

Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.

This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.

No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.

The One Question that Creates Real Influence

Share the goodness!

What if the most powerful thing you could offer… was a question?

This week on Amanda’s Playbook, I’m sharing a story I’ll never forget — one that completely changed how I think about leadership, influence, and solving real-world problems.

It’s about Gloria Steinem.
A village in Zambia.
And the unexpected solution that stopped sex trafficking:
👉 An electric fence.

Not education.
Not policy.
A fence — because families were starving, and girls were leaving just to survive.

This episode is a masterclass in relationship capital — how real influence isn’t about showing up with answers… it’s about showing up with empathy.

Inside, we’ll break down:
🔹 Why expertise alone can blind you
🔹 The shift from telling to listening with intent
🔹 How co-creation leads to lasting change

If you lead a team, build a brand, or want to have greater impact — this story is for you.

👇 I’d love to hear your thoughts — drop a comment and let me know:
What’s one question you need to ask before trying to solve the problem in front of you?

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