Jessica Fewless – Deep Dive into Agile Marketing Podcast (Episode Thirty Three)

In this episode of Deep Dive into Agile Marketing, John Cass speaks with Jessica Fewless, VP of Marketing and Partnerships at Inverta. They discuss ABM, AI, and the broader marketing landscape, with a particular focus on how agile marketing can transform the way teams operate. Their conversation highlights how agile practices can support and streamline the implementation of AI in marketing, ensuring teams adopt these tools effectively and sustainably.