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This week on Own It we’re talking to Erika Saracco from Colorwheel Digital. Her firm specializes in integrated marketing strategies that connects brands with audience across earned, owned and paid channels. They eliminate ad waste to make every dollar count.
We talked about her journey, who has helped inspire her to create and own, and even her addiction to cold plunging after time in the sauna. And as always, we got her perspective on closing the gender gap in agency ownership in our business. You’ll enjoy her ideas here as much as we did.
You can find links to the LinkedIn profile for Erika Saracco and the agency website for Colorwheel Digital in our show notes at untilyouownit.com.
If you’re enjoying Own It, please find it on your favorite podcast app and drop us a rating and review. Those help more people discover the show and join our community.
Also, if you’re a female or non-binary agency owner, or you want to own an agency someday, join our growing community at that same address … untilyouownit.com.