In this episode we talk about what it’s like to be a content creator with Anthony Hui. He is a content creator and social media manager who focuses on making content that actually resonates with and connects people. He has grown his own TikTok to 50k+ followers, created viral videos with millions of views, and…

Perla Bloom is a dynamic global marketing strategy leader, passionate about the intersection of tech, creativity, and culture. She builds brands, creates connected experiences for audiences that solve a problem to reach specific objectives and is a sought-after international speaker at industry events and on podcasts. She currently leading comms planning for innovation and entertainment…

Stuart (Stu) Hazell is an award-winning global leader in employer branding and recruitment marketing, known for blending strategic creativity with data‑driven impact. With 15 years of experience across digital and traditional marketing roles at companies like CA Technologies, IBM, and Workday, he’s built employer brands that truly resonate across global talent markets. Learn more about…

Birgit Raes a top sales enablement specialist for Panasonic’s Toughbook brand shares how they created a really targeted ambassador program with 5 of their existing successful online experts by focusing on 5 key target clients. The razor sharp focus which wasn’t about massive likes or shares but a but about drilling down to 25 accounts…

Matt Hughes  is not a YouTube sensation, this is true, but he does know how to create videos and he  knows how to strategically launch your channel to make money from day one, that’s how he was able to generate £40,000 from YouTube with less than 1000 subscribers. With his video company he travelled the…

Founder of The Breaking B2B agency and  podcast Sam Dunning shares his amazing insights on what b2b marketers can do to leverage better conversions through search.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Top Linkedin voice and marketing influencer Archana talks about her journey. Archana Dhankar is a seasoned B2B marketing professional with deep expertise in marketing transformation and AI implementation. Her recent speaking engagements have covered various topics, including AI in content creation and future-ready skills. She brings a practical, results-oriented approach to helping organisations navigate the…

Ella D’Souza & Greta Quintini, the powerhouse duo behind Shalla—a female-founded agency that’s redefining what it means to manage and grow talent in today’s creator economy. In just two years, they’ve scaled Shalla from five clients to over 50 creators by doing what few agencies truly know how to do: build social media stars from…

Ed Davidson is the Chief Growth Officer for the Cannes LIONS Festival. With huge global audiences and record numbers of entries for the prestigious Cannes LIONS awards, this year the team are focused on growing a larger creator audience and Ed tells how thats happening. Ed is most excited by new intersections between creativity, brands, entertainment…

We talk on our podcast today with Bonnie Bruderer about streaming platforms as the opportunity for so many creators. As the CEO of BINGE Networks, Bonnie has been leading the streaming distribution and licensing industry for over nine years, helping filmmakers and producers get their projects placed and monetised on all major streaming platforms, such…