In episode three, John interviews Jeff Clark, who is the Research Director for Marketing Operations Strategies at Forrester.

Jayson Gehri is currently a worldwide marketing leader for a $3bn+ business that includes the Db2 brand within the IBM Analytics software group. He leads a team of cross-functional marketers responsible for the strategy, plan and execution of a global marketing program to support these products. As part of the role, h is also leading a transformation to agile marketing within his team to drive better market responsiveness and outcomes.

Welcome to the Deep Dive into Agile Marketing! This podcast series is produced by the Business Agility Institute and hosted by John Cass. In this first episode, John interviews Alan Belniak. Alan shares his experience drawing from a decade of B2B tech companies and describes himself as an all-in consumer and practitioner of social media, content marketing, and online community activity to help create, enhance, and truly connect a business to prospects or customers.
Don’t miss this exciting first episode from the Deep Dive into Agile Marketing!