In this episode host Gordon Glenister, BCMA’s Global Head of Influencer Marketing, discusses the impact of the Coronavirus lockdown with Jess Markwood – Content & Strategy Director at The Fifth. Produced by Neil Whiteside at freedom:ONE

In this feature-length episode, host Gordon Glenister, Global Head of Influencer Marketing at the BCMA, compares and contrasts the Influencer Marketing Industry in China with Elijah Whaley, Chief Marketing Officer at Parklu. Produced by Neil Whiteside…

In this episode we get expert insight into the use of Influencers with high profile & luxury brands.We hear from Monika Shulz of Zurich Insurance and Rachel Clay of Matter of Form.Hosted by Gordon Glenister, Global Head of Influencer Marketing,…

Over the next few episodes we’ll be meeting some of the major players in the Influencer Marketing world

We meet three members of the Council Of Influencers from the BCMA

In this episode of ‘Influence’ we look at the role of the influencer in the luxury brands sector

The role of influencers in political campaigns

In this episode we look at the reults of a recent BCMA/Whalar survey of Influencers

In this episode we’ll be looking at how talent works with brands