Mo Elkhamissy spent twenty years training to be a professional soccer player, only to find that his dream was not possible. Graduating college right as 9/11 struck, no one would even look at his CV because his name was Mohammed. Later on, he was given the opportunity to run a company generating over $1 billion in sales while his one-year-old daughter was diagnosed with an “incurable” form of cancer. Because of his path, MK views success as a means of helping others. He regards success and winning as a moral duty that enables people to help others. He believes that being humble makes you strong and that being strong makes you happy. MK’s accomplishments came despite the fact that he is an average person–which means that by following his advice anyone can achieve success.

Show Notes

“Quitting because you don’t want to be uncomfortable will prevent you from growing.” – Amy Morin

You probably already know that what lies between your ears has the greatest capacity to impact your life. Everything begins with a thought which manifests into attitudes and actions, with longstanding impact.

This week, The Entrepreneurial You podcast invites ***** to explore the power of positive thought.

Here is a snippet of what Mo shared:

“Having the right intent in why you’re building that business is awesome. I think that this whole idea of Entrepreneurship is fake. It’s fake insurance. Building a business that services your community and understanding supply and demand, like you’re a merchant a thousand years ago is the way forward. If whatever you’re doing right now doesn’t work and if the new economy, which is not hard to figure out doesn’t serve your business, just fail now, pivot and do something new and don’t look at it as a failure. No one is going to say anything about anything that failed in 2020.”

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Beck Power is a nomadic entrepreneur from New Zealand and now based in Toronto. Her agency “Power Creative Media” creates and posts thousands of pieces of microcontent every month for clients. She also shows entrepreneurs how to be more strategic and effective using content to grow their influence, impact and income online. She’s been featured in Forbes, Yahoo, Entrepreneur and NY Mag.

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Show Notes

“Personally, I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms.” – Dale Carnegie

How do you stand out from the crow and allow your voice to be at one with your target audience? It definitely takes focus and intentionality.

This week, The Entrepreneurial You podcast invites Beck Power to talk about how we can amplify our voice amidst the pandemic.

Here is a snippet of what Beck shared:

“It doesn’t matter how great your content is if no one is seeing it. You have to be really consistent with how the content looks. It can’t be orange one day, blue the other and purple the next day (and different styles and things) because they won’t recognize it as still you. It has to look consistent and you have to post consistently. It used to be that we would see something seven times before we would want to buy it and now, (last year it was I think 16 or 17 times) and it’s probably more than 20 times  before we make the connection that we should buy it or want to buy it. Posting consistently really helps with that.”

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Tra is a nationally recognized expert in entrepreneurship and business strategy. He is horrified by the significant decline of entrepreneurship in America, and he has made it his mission to rescue 1 million entrepreneurs from traditional employment. Tra’s new book, Boss Brain, reveals a scientifically-proven system that unlocks readers’ true potential and unleashes their entrepreneurial instincts so they can leave traditional employment forever. That’s the real American Dream!

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Show Notes

“Build something 100 people love, not something 1 million people kind of like.” – Brian Chesky

The thought of venturing out from the security of a 9 to 5 can be daunting, seemingly disheartening and dismaying. BUT, it can be very rewarding and liberating once you are able to face the fear of the unknown.

This week, The Entrepreneurial You podcast invites Tra Williams to inspire and motivate you to make the leap from traditional employment and start a business of your own.

Here is a snippet of what Tra shared:

“The first of the four instincts in my book is belief. When you say ‘belief’, traditionally people think that of religion or faith, but belief happens all day every day in your lives. You believe that you should stop at a red light because if you do not, you get in a car accident. You go to work because you believe on Friday, you’ll get a paycheck. Every action that you take is a belief that it will result in some predictable result. The challenge for you to begin that process of unlearning how to be an employee and learning how to think and live like an entrepreneur requires that belief. But you can’t just wake up one morning and believe; you need evidence. What I say in the book and what I would say to everyone who’s trying to make this transition is, belief is reverse-engineered. You start by taking actions, even if deep down you’re still very apprehensive about the inevitability or the possibility of your success.”

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Cathryn is a Book Coach and Publisher based in Brisbane. She helps coaches, speakers and aspiring thought leaders write and publish beautiful self-help books, business books and memoirs.A quality book will raise your profile, and attract new opportunities such as speaking, media, podcasts and new clients, because it ultimately positions you as a thought leader, and adds credibility and income to your business. Using her no-BS, genuine and practical approach to book writing, Cathryn empowers you to tell your truth, grow your business, and make a greater impact on your industry and the world. 

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Show Notes

“Not a wasted word. This has been a main point to my literary thinking all my life.” —Hunter S. Thompson

Writing a book is the dream of many people. The process can seem daunting but with the right guidance, it doesn’t have to be. There are numerous benefits in getting published.

This week, The Entrepreneurial You podcast speaks with Cathryn Mora to share her expertise as a book coach, highlighting how a book can actually raise your profile and subsequently, your bottom line.

Here is a snippet of what Cathryn shared:

“When people come to me and they say I’ve started a book and I’m stuck. I can almost guarantee that every single time they haven’t thought about all the other stuff including the outline. They haven’t thought about how they’re going to use the book, they haven’t thought about what topics to bring to them (audience). They haven’t thought about their audience and they haven’t written an outline. Ninety-nine out of a hundred (that’s a made-up number) but ninety-nine out of a hundred times those things aren’t in place and you know a year into the book writing journey the person is stuck.”

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Barbara is an investor, entrepreneur, and Founder & CEO of The Virtual Hub – a business she started by accident that exploded in the space of 12 months to become one of the leading companies that recruits, trains, and manages virtual assistants for businesses who need to free up time and energy so they can go to the next level. With a strong focus on customized training and ongoing career development, Barbara has built a company that ensures their team is trained in cutting-edge programs (like Hubspot, Ontraport, etc.) to best meet their clients’ unique needs in digital marketing, social media, personal assistant services, and administrative support.

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Show Notes

“If you’re serious about changing your life, you’ll find a way. If you’re not, you’ll find an excuse.” – Jennifer Sincero

We are living in a fast-paced world so anything we can do to eke more time out of the day will make our lives way easier. It is not just about being busy, it is about being productive. In 2020, there are a myriad of tools designed to do exactly that but are we aware of them and how much they can put the magic touch to our daily work?

This week, The Entrepreneurial You podcast invites Barbara Turley to share some productivity tools to make the most out of your day.

Here is a snippet of what Barbara shared:

“You can be the best virtual assistant in the world and still fail at this and not because you’re not great at what you do because you don’t know how to manage the client and they’ll be va’s out there nodding their head as I say this; being clear on your boundaries on your communication style versus the client style and managing their expectations is key and using something like Asana is like the number one tip. Make it non-negotiable. Trello, Asana or whatever they are, use it to keep everybody organized.”

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Jeff is a franchise executive with 25 years of experience founding, building, operating, and ultimately exiting a national franchise brand, AdvantaClean.As a leading national restoration franchise AdvantaClean became a strategic partner with St. Jude’s Children’s Hospital to support families in need, when they need it the most. In January of 2019, AdvantaClean was acquired by Home Franchise Concepts (HFC) to create a combined network with over 1,700 franchise territories operating in 11,000 cities in the U.S., Canada and Mexico. After the successful sale and exit, Jeff set out to help others build sustainable businesses and franchise systems. Jeff is a published author, Forbes contributor, speaker, and consultant to emerging brands. 

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Show Notes

“It’s not at all hard to understand a person; it’s only hard to listen without bias.” ― Criss Jami

Discernment is the ability to obtain sharp perceptions or to judge well (or the activity of so doing). Did you know that it has the potential to make you a better leader?

This week, The Entrepreneurial You podcast invites Jeff Dudan to talk about the ways in which discernment can augment your leadership game.

Here is a snippet of what Jeff shared:

“Discernment is a principled effective experience informed process for powerful decision-making and if you’re an athlete for example, and you want to be a better basketball player, you might say I’m going to work on my left-hand dribbles. I’m going to work on my rebounding or taking charges or my for I’m going to work on my rebounding or taking charges or my for whatever it is. You break the game down into its component pieces. And if it’s true that the quality of our decisions creates the quality of our lives and the success of our business then how do we intentionally work out to become a better decision maker? What are the things that we can acquire? What are the practices that we can engage in? What are the models of thought as we go through life and we accumulate things and have experiences. That’s how do we turn these into models of thought for powerful decision making in our life because our batting average overtime on our decisions just means all makes all the difference in the lives that we lead and the impact that we make in other people’s lives.”

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Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nations. Prior to launching Planable, at 20 y.o., she built a digital marketing agency and led social for clients such as Coca-Cola. Xenia has been recognized on the Forbes 30 Under 30 list and spoke on the Innovation Stage at Cannes Lions in 2018. Xenia graduated from Tim Draper’s startup academy in Silicon Valley and took Planable through the Techstars London accelerator in 2017. She has also published a book – The Manifesto on Content Marketing Teams and has launched her own podcast – People of Marketing.

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Show Notes

“People don’t buy what you do, they buy why you do it.” – Simon Sinek

Are you running a digital marketing agency or curious about running one? 

This week, The Entrepreneurial You podcast invites  Xenia Muntean to talk about how to do so successfully.

Here is a snippet of what xenia shared:

“You can get a niche based on the platforms you are going to do the digital marketing on WordPress or if you’re a social media marketing agency. Are you going to do Instagram or are you going to do Twitter? If you focus yourself on a platform, you get the chance to better understand the nuances of just that 1 platform rather than trying to figure them all out. I think that’s really great in identifying a niche beside the depth of knowledge. It also gives you a competitive edge because you can get all the clients in that specific industry; It also makes onboarding so much easier because clients are so similar between each other. It also makes targeting in terms of sales easier because you have a clear persona. So I think that’s one of the things, identifying a niche and then obviously you have to establish your own digital presence.”

Listen to the episode and let us know what is your biggest takeaway.

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Nancy is a digital marketing specialist for women entrepreneurs and Etsy Sellers. She works with Etsy Sellers who want to build a thriving Etsy business and embrace the entrepreneurial adventure. She’s been a Digital Marketing Specialist now for 11 years and an Etsy Seller for the last 4 years. She started her Etsy Shop in late 2016 because she wanted to write a case study for her blog about making handmade items and selling them on Etsy. Now she has 6 Etsy Shops and loves making passive income with Etsy.

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Show Notes

“Creativity is contagious, pass it on.” Albert Einstein

Want to find a viable option to provide another stream of income in this time? Etsy may just be the answer you are searching for.

This week, The Entrepreneurial You podcast invites  Nancy Badillo to talk about how to make money selling digital products on Etsy.

Here is a snippet of what Nancy shared:

“So by choosing to micromanage and picking an item that you create tons of different products for that particular product and service that you’re selling. The next step is building a brand around this. So Etsy drives you building traffic, which is great, but you don’t want to just solely depend on that traffic. What you want to do is you want to build a brand around your Etsy store. Not only do you need to use Etsy as a platform to drive to organic traffic by optimizing your listings for SEO and making sure you have great photos, making sure that you have great SEO done correctly, making sure that you’re optimizing your whole entire store for SEO what I mean by that is making sure that you using tags on your title, you’re using tags on your listing description you using all 13 tabs on the bottom of your listing and also making sure that your sections are tags that you want to rank for and that your tagline on your store is another tag that you want to rank for that  It is optimizing your store for SEO.”

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How to Optimize Your Etsy Store for SEO

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Dave McKeown helps individuals, teams, and organizations achieve excellence by doing the ordinary things extraordinarily well. He is the CEO of Outfield Leadership and author of The Self-Evolved Leader – Elevate Your Focus and Develop Your People in a World That Refuses to Slow Down.

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Show Notes

“Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” – Jack Welch

Are leaders born or are they made? This age-old debate will yield  different responses depending on which side of the fence you sit. 

This week, The Entrepreneurial You podcast invites   Dave McKeown to talk about self-evolved leadership and what that means for your organization and team.

Here is a snippet of what   Dave shared:

“It’s that mindset of understanding that your ego is going to seek value from you being rewarded from knowing the answers organization isn’t helping your people grow and develop and see if you can make that mindset shift. It’ll get you half of the way there. Then there are a couple of practical things that you can do. The first thing is actually to recreate the vision for your team with your team involved in the process. So building the vision of where you want your team to be in three years time, but allowing them to have a much more significant input into it than they previously would have when you co-create a vision with your team a couple of great things happen. First of all, they’re much more bought into it and therefore you’re much more likely to achieve it. But secondly it really provides a Northstar for decision-making for the team or the group.”

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