Talking Points #31 – 4/9/15

Is social media now nothing more than advertising? Arik and Kevin discuss a provocative post. Also, consumer trust of the PR industry, the quality of corporate writing, and trends for 2015 in branded content. Plus, the new “Poltergeist” had a scary – personalized – promotional push online.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.