Talking Points #73 – 5/25/17
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The Quick News & Quick Takes segment includes stories about the FTC’s recent reachout to influencers and marketers (2:35), a lack of recognition for CEOs among their employees (3:30) and new data on podcast awareness and listening (5:10). The Talking Points Spotlight highlights Mall of America (6:45). And, the three Talking Points in this episode feature discussions about the supposed demise of corporate storytelling (8:50), the effectiveness of snark by brands in social media (26:45), and the most in-demand marketing skills in 2017 (32:10). The Talking Points Shoutout goes to Zach Spanton (35:30). Plus, in the Talking Points 2 Cents segment at the end of the show, Arik and Kevin weigh in on LaVar Ball’s ongoing antics (36:45), the NBA Playoffs (39:50), “Imposter Syndrome” (43:05) and the workplace obsession with “hustle” (48:10). For show notes, visit http://www.TheTalkingPointsPodcast.com/.
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