The Quick News & Quick Takes segment this month includes stories about the rise of the “headline browser” (3:30), influencer campaigns and the use of trackable URLs (5:40), and why your podcast’s success might depend on the “super-listener” (7:50). The Talking Points Spotlight highlights Patagonia and the POTUS (10:20). And, the three Talking Points in this episode feature discussions about a presentation on the future of media that with some eye-opening stats (12:50), the not-so-secret way some brands get into Forbes, Fast Company and the Huffington Post (19:15), and the key insights in an annual study of corporate social media use by the Fortune 500 (26:10). Plus, the Talking Points Shoutout for this month goes to Jamie Plesser (31:40). And in the Talking Points “2 Cents” segment, Arik highlights a Vanity Fair article that suggests we’re all ready for the end of the social media era (33:15) and Kevin offers the three things Warren Buffett looks for in a person (40:45). For show notes, visit http://www.TheTalkingPointsPodcast.com/. If you have feedback or a suggestion for an article or topic for the show, reach out to Arik or Kevin on LinkedIn. Thanks for listening. Join us again in 2018!

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