Our latest “Hot Topics” edition focuses on Instagram Stories. We’re joined by Michelle Voss, director of social media for the University of Minnesota Athletics Department; Caitlin Hannah, social media strategist at Explore Minnesota Tourism; and Carrie Wyman, director of marketing at Brandpoint.

In this discussion, we cover: how they are using Instagram Stories, how they’re creating them, their strategy, measurement, length of a Story, the use of links, advice for getting started using Stories, and more.

For show notes, visit TheTalkingPointsPodcast.com. If you have feedback or a suggestion for an interview, article or topic, reach out to us on the show’s Facebook group. Or, find us on LinkedIn. Thanks for listening!

SPONSOR

Brandpoint

Learn more about your ad choices. Visit megaphone.fm/adchoices