The Crossroads of Influencer Marketing
It seems like we've reached a crossroads in influencer marketing. More and more examples are popping up every day of influencers being called out for bad behavior, not disclosing sponsored content, faking their "genuine"-ness to their audiences and more. Jason Falls thinks we've reached a welcome crossroads in influencer marketing in this food-for-thought short.
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It seems like we’ve reached a crossroads in influencer marketing. More and more examples are popping up every day of influencers being called out for bad behavior, not disclosing sponsored content, faking their “genuine”-ness to their audiences and more. Jason Falls thinks we’ve reached a welcome crossroads in influencer marketing in this food-for-thought short.
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