131: Being social and working in social, COVID-19 comms, blog post dates dilemma
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Note: One of our discussion items this month is about the communications aspects of the coronavirus (COVID-19). This episode was recorded before March 11, before the most recent developments (the classification of the virus as a pandemic, the restrictions on U.S. travel related to Europe, the NBA’s decision to suspend its season, etc…)
In our March 2020 episode, we discuss:
- The impact of the coronavirus on communications (5:30)
- New data from Shareablee on brand social engagement (7:40)
- The “State of Writing 2020” report (8:55)
- Spotlight: McDonald’s teams up with Oreo (10:50)
- The date-less blog post dilemma (12:50)
- Jessica Smith’s 2020 outlook for content strategy (19:15)
- The connection between being personally active on social media and working in social media (28:10)
OPENING
Twitter: Mary Worley at UWEC
Greg Swan/WTF is Social Media in 2020? (Video)
QUICK NEWS & QUICK TAKES
Lead your business through the coronavirus crisis
A working guide to communicating about coronavirus
How to communicate COVID-19 information in your organisation
Are brands getting smarter about social?
SPOTLIGHT
The Shamrock Shake is back at McDonald’s along with a brand-new dessert
TALKING POINTS
The top arguments for and against including dates on blogs and content
Things to consider and remember in social + sport in 2020
Personal social media as a job requirement/Christian Lowery tweet
CLOSING
IABC Minnesota’s Convergence Summit (March 19)
MORE INFORMATION
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