Hanson & Hunt

Hosted ByArik Hanson & Kevin Hunt

Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads digital content and channels at CHS.

135: “Disastertising,” preparing now for normal, remote micromanagers

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In our May 2020 episode, we discuss:

  • Cision’s 2020 Global State of the Media Report (3:50)
  • CEOs seeing record engagement on LinkedIn (5:20)
  • The role of social during COVID-19 (7:50)
  • Spotlight: Kaiser Permanente’s TikTok win (10:10)
  • Disastertising (12:55)
  • Ideas to prepare for the pandemic rebound (24:50)
  • Bosses who micromanage remote workers (30:35)

QUICK NEWS & QUICK TAKES

Cision’s 2020 Global State of the Media Report

CEOs see record engagement on LinkedIn during pandemic

CEO social profiles critical comms tools during COVID-19

Do The Right Thing: The role of social In COVID-19

SPOTLIGHT

How Kaiser Permanente owned TikTok with its #OwnTheCurve COVID-19 campaign

TALKING POINTS

How to advertise in a pandemic

Every COVID-19 commercial is exactly the same

Leading with action can reduce the risk of a COVIDwashing backlash

26 ways to get ready for the rebound: A playbook for what to do right now

How to deal with a boss who micromanages your work from home

MORE INFORMATION

TheTalkingPointsPodcast.com

Apple Podcasts page

Spotify page

Subscribe to Arik’s weekly email

SPONSORS   

Brandpoint

Minnesota PRSA

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