Marketing Challenges from the Hemp Industry
James Dawson has a monster challenge. He is the vice-president of marketing for Landrace Bioscience which is a scientific products manufacturer in the hemp industry. Businesses like his can't even get payment processors to accept their business. And then there are marketing challenges. He joined the show to discuss how he approaches them and to dispel many myths about the hemp industry and the products it brings to market.
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James Dawson has a monster challenge. He is the vice-president of marketing for Landrace Bioscience which is a scientific products manufacturer in the hemp industry. Businesses like his can’t even get payment processors to accept their business. And then there are marketing challenges. He joined the show to discuss how he approaches them and to dispel many myths about the hemp industry and the products it brings to market.
Hosted by Jason Falls, Winfluence is a production of Falls+Partners. Explore the ideas and get help putting them into practice at fallspartners.com. Winfluence is a proud member of MPN – The Marketing Podcast Network.
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