139: The burnout is real, Facebook backlash, what consumers want from brands
In our July 2020 episode, we discuss:Edelman's Trust Barometer Special Report: Brand Trust in 2020 (3:40)What Black Lives Matter supporters want brands to do (4:45)What companies and employees are posting on LinkedIn (5:55)COVID-19’s impact on marketing (7:00)Spotlight: Arby’s audio tweets (9:05)The impact of the Facebook boycott (11:15)Andy Krall of Brandpoint (18:00)Reuters Institute Digital News Report 2020 (20:30)Preventing comms burnout (28:45)OPENINGCONVERGENCE Summit 2020QUICK NEWS & QUICK TAKESTrust Barometer Special Report: Brand Trust in 2020What Black Lives Matter supporters want brands to doCompanies continue to speak up as the conversation on LinkedIn shifts to injusticeFour points about COVID-19’s impact on marketingMINNESOTA PRSA EVENTThe Power of Language: Understanding Complexities when Communicating with Diverse AudiencesSPOTLIGHTArby’s audio tweetsTALKING POINTSFacebook's future keeps getting murkierFacebook has a PR problem, not a long-term revenue problemWalmart, McDonalds, and Geico are the latest companies to reportedly pull advertising from Facebook amid a growing boycottFacebook and Instagram to study racial bias against African Americans, Hispanics on their platformsReuters Institute Digital News Report 2020You can’t do everything so slow yourself downMicrosoft analyzed data on its newly remote workforceI Started a New Job in a PandemicMORE INFORMATIONTheTalkingPointsPodcast.comApple Podcasts pageSpotify pageSubscribe to Arik's weekly emailSPONSORS BrandpointMinnesota PRSA
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In our July 2020 episode, we discuss:
Edelman’s Trust Barometer Special Report: Brand Trust in 2020 (3:40)
What Black Lives Matter supporters want brands to do (4:45)
What companies and employees are posting on LinkedIn (5:55)
COVID-19’s impact on marketing (7:00)
Spotlight: Arby’s audio tweets (9:05)
The impact of the Facebook boycott (11:15)
Andy Krall of Brandpoint (18:00)
Reuters Institute Digital News Report 2020 (20:30)
Preventing comms burnout (28:45)
OPENING
QUICK NEWS & QUICK TAKES
Trust Barometer Special Report: Brand Trust in 2020
What Black Lives Matter supporters want brands to do
Companies continue to speak up as the conversation on LinkedIn shifts to injustice
Four points about COVID-19’s impact on marketing
MINNESOTA PRSA EVENT
The Power of Language: Understanding Complexities when Communicating with Diverse Audiences
SPOTLIGHT
TALKING POINTS
Facebook’s future keeps getting murkier
Facebook has a PR problem, not a long-term revenue problem
Facebook and Instagram to study racial bias against African Americans, Hispanics on their platforms
Reuters Institute Digital News Report 2020
You can’t do everything so slow yourself down
Microsoft analyzed data on its newly remote workforce
I Started a New Job in a Pandemic
MORE INFORMATION
Subscribe to Arik’s weekly email
SPONSORS
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