Hanson & Hunt

Hosted ByArik Hanson & Kevin Hunt

Get relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads digital content and channels at CHS.

148: Brand journalism, KFC gets sexy, hated interview questions

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In our December 2020 episode, we discuss:

Pinterest’s “soon-to-be trending” report (4:00)

Short-form content (6:50)

Comms predictions for 2021 (7:30)

Spotlight: KFC’s sexy Colonel Sanders movie (10:10)

The state of brand journalism (14:20)

PRWeek and Cision’s Comms Report (30:05)

The interview questions job candidates hate (39:50)

INTRO SEGMENT

12 Days of Christmas: Eight communications podcasts

QUICK NEWS & QUICK TAKES

Pinterest predicts: The soon-to-be trending report for 2021

Consumers are obsessed with feel-good short-form content right now

9 comms predictions for 2021

SPOTLIGHT

Why KFC is pushing a sexy Colonel Sanders movie

Full movie

TALKING POINTS

Why and how companies are turning to brand journalism

PRWeek and Cision’s fourth annual Comms Report

Facebook is dead (It just doesn’t know it yet)

These are the interview questions candidates hate the most

5 new questions hiring managers are asking in interviews now

MORE INFORMATION

HansonandHunt.com

Apple Podcasts page

Spotify page

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SPONSORS   

Brandpoint

Minnesota PRSA

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