Rockstar CMO FM

Hosted ByIan Truscott

Host Ian Truscott is a techie turned CMO and while he's no rockstar, in this weekly podcast he chats to the true rockstars, his fabulous guests and chums, to share a wide range of practical experience and advice that they call marketing street knowledge. Learn more, follow and get the show notes at https://rockstarcmo.com.

The Educated, Accessible, Curated, Birthday Hot Cocktail Episode

Share the goodness!

Our 52nd episode and our birthday!

There is no pausing for cake, as Ian Truscott dives straight into the one-hit-wonder or Wonderwall section with a discussion about marketing education, inspired by a Mark Riston Twitter rant, with former Forrester Research Director and Rockstar CMO Advisor Jeff Clark.

Ian catches up with Ian Lowe, who returns to discuss his new role as CMO at eSSENTIAL Accessibility, and they discuss accessibility, a topic that should be of interest to any business or marketer.

And finally, in the Rockstar CMO virtual bar, Chief Trouble Maker at The Content Advisory, Robert Rose, shares his latest thoughts on how much content is enough content and how to avoid the emotional turmoil of witnessing the editorial redline blood bath. 

Enjoy!

The people:

Mentioned in this weeks episode:

Rockstar CMO:

The wonderful Piano Music is by Johnny Easton shared under a creative commons license.

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