153: Be a better writer (w/Sarah Mitchell), content approvals, business blogs
Our May 2021 episode includes:State of Writing in 2021 (1:00)Guest: Sarah Mitchell, Typeset (4:40)Spotlight: Alaska Air's boomer hype house (21:00)Ragan’s Communications Benchmark Report (24:30)Altimeter's 2021 State of Digital Content (27:30)Listener question: Should I start a business blog? (32:15)LINKSTALKING POINTState of Writing in 2021: Writing is hardHave content marketers thrown in the towel?Sarah Mitchell, TypesetSPOTLIGHTHow Alaska Air came to focus on a boomer hype house for its latest marketing flairQUICK NEWS & QUICK TAKESThe role of communications pros expands dramatically amid relentless global crisesAltimeter: The 2021 State of Digital ContentMORE INFORMATIONHansonandHunt.comApple Podcasts pageSpotify pageSign up for Arik's weekly emailSPONSORBrandpoint
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Our May 2021 episode includes:
State of Writing in 2021 (1:00)
Guest: Sarah Mitchell, Typeset (4:40)
Spotlight: Alaska Air’s boomer hype house (21:00)
Ragan’s Communications Benchmark Report (24:30)
Altimeter’s 2021 State of Digital Content (27:30)
Listener question: Should I start a business blog? (32:15)
LINKS
TALKING POINT
State of Writing in 2021: Writing is hard
Have content marketers thrown in the towel?
SPOTLIGHT
How Alaska Air came to focus on a boomer hype house for its latest marketing flair
QUICK NEWS & QUICK TAKES
The role of communications pros expands dramatically amid relentless global crises
Altimeter: The 2021 State of Digital Content
MORE INFORMATION
Sign up for Arik’s weekly email
SPONSOR
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