Amanda’s Playbook

Hosted ByAmanda Russell

Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.

This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.

No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.

30: How to Build Influence through the Power of Human Connection

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In every episode we dig in to find out their actionable secrets and strategies to command real influence, and in this episode Kanika Chadda Gupta, former CNN journalist and top rated podcaster who is also a master of creating connections with high profile individuals, explains how she was able to get some of the most influential women in the world, including Rebecca Minkoff, Bobbi Brown, Natalie Morales and many more to stand behind her when she changed careers and quickly built what is now one of the top rated podcasts for working women. Whether it’s securing lucrative sponsorships, solidifying dream clients, or building a lead magnet, Kanika divulges some brilliant concepts and ways to think about influence marketing that might just inspire you to raise your own bar.

For more information:

•Kronologie Agency: https://www.kronologieagency.com/
•That’s Total Mom Sense Podcast: https://kanikachaddagupta.com/podcast/
•Amanda Russell: https://amandarussell.co
•Neal Schaffer: https://nealschaffer.com

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