The School of Influence

Hosted ByAmanda Russell

Why do some people or brands command cult-like followings, while others struggle to stay afloat? Why do some people rise to social media stardom, while others can’t get anywhere? The answer: Influence. But is it a genetic trait or something you can learn? What is their influence derived from? And what are the takeaways that we can implement in our business and/or personal branding? Author, professor and the Queen of Influencer Marketing Amanda Russell brings you the answers with concise, no nonsense interviews of top influencers across categories. Amanda’s unique dynamic is both engaging and provocative. She and frequent co-host Jason Falls ask the tough questions, to get the real, raw answers that you can put into practice TODAY. No fluff, no BS, just the real story!

30: How to Build Influence through the Power of Human Connection

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In every episode we dig in to find out their actionable secrets and strategies to command real influence, and in this episode Kanika Chadda Gupta, former CNN journalist and top rated podcaster who is also a master of creating connections with high profile individuals, explains how she was able to get some of the most influential women in the world, including Rebecca Minkoff, Bobbi Brown, Natalie Morales and many more to stand behind her when she changed careers and quickly built what is now one of the top rated podcasts for working women. Whether it’s securing lucrative sponsorships, solidifying dream clients, or building a lead magnet, Kanika divulges some brilliant concepts and ways to think about influence marketing that might just inspire you to raise your own bar.

For more information:

•Kronologie Agency: https://www.kronologieagency.com/
•That’s Total Mom Sense Podcast: https://kanikachaddagupta.com/podcast/
•Amanda Russell: https://amandarussell.co
•Neal Schaffer: https://nealschaffer.com

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