Snippets of Genius with Caroline Kay

Hosted ByCaroline Kay

Snippets of Genius is a lighthearted business Podcast with some brilliant insights into how you can attract and cultivate success. In each episode GENIUS guests from the worlds of business development, marketing, design and wellness, share the ballsy, daring moves they made to burst opportunities wide open. Join Caroline Kay for a good old chit chat on how to decide, define, and develop anything you want in your career or business.

S3 Ep3: Playing the venture game -the golden ticket and the pitfalls to watch out for, Kate Bradley Chernis #S3EP3

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Welcome back for the second installment in this mini series of Kate Bradley Chernis’ entrepreneurial journey. In this episode we peak behind the veneer of a business on the up, winning portfolio work, and entering into spaces most tech start ups only dream of, to discover the harsh reality of playing the venture game.

We start with the unusual thinking Kate delivered for the American retail giant, Walmart. How her genius sparked the imagination of, her now co-founder, Steve and catapulted her into the ring with all manner of investors.

From the moment she stepped in to the pitch contests Kate openly shares her struggles and the pitfalls you need to watch out for.

We dive into:

  • How a 98% sales Conversion and 240% Growth in a global pandemic can equate to no money in the bank.
  • How Kate’s tenacity has secured her place working with the biggest names in the industry, including Jason Calacanis, legendary Silicon Valley angel investor’s accelerator and the world leading marketing expert Gary V, but her company still had no money.

All this plus the juicy insider knowledge you need to know if you want to survive…anything the world throws at you.

Tune in and learn

  • The signs that you’re not being taking seriously by investors
  • Kate’s definition of the golden ticket.
  • How Kate’s team response to Covid
  • Why Kate thinks women VC’s are worse than men and why.
  • The stages of raising and the jargon you’ll need to learn:
    • Product market fit
    • Go to market fit
    • Growth in moat – crossing the chasm
    • Term sheets
    • The money dance

We are back next week with the final part of Kate’s roller coaster ride to learn her biggest challenges to date plus how the story ends with the women investors.

Missed last week’s episode, skip back to it here.

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