There is a lot to unpack in this episode.

Thom and I discuss why we believe Podcasting is a way around cold calling.

We also discuss the following…

• Lead Gen Agencies ( as long as they are good) can transform your business
• Redflags in the Presales process often dictates how the customer relationship will be.
• How is Zuckerburg is not following the Nail then Scale It process (NISI)
• You can always reach higher