For Immediate Release

Hosted ByNeville Hobson and Shel Holtz

Neville Hobson and Shel Holtz analyze the news in digital and social media for communications professionals.

FIR #339: Still Virtual After All These Years

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The hype around the metaverse rises and falls, but Second Life is 20 years old and continues to draw users and make money. Neville and Shel explore the reasons Second Life enjoys its ongoing modest success in the June monthly long-form episode of “For Immediate Release.” Also in this episode:

  • The state of digital news raises concerns for the public’s news literacy, how companies can get their news into the hands of stakeholders, and what “news” means to people today.
  • The political assault on Diversity, Equity, and Inclusion (DEI) and Environmental, Social, and Governance (ESG) is producing polarization among employees and, in some companies, questionable decisions by leaders.
  • Generative Artificial Intelligence (AI) will have an impact on every department in an organization. That makes it a key focus area for Chief People Officers.
  • The merger of the PGA and the LIV golf tour caught many players by surprise. They should have been a top priority.
  • The metaverse, contrary to popular opinion, is not dying while AI rises. In fact, AI is breathing new life into the metaverse.
  • In his Tech Report, Dan York looks at the Jetpack AI Assistant for WordPress users, why thousands of subreddits are going dark on Reddit, and why we should pay attention to Canada’s C-18 Online News Act.

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The next monthly, long-form episode of FIR will drop on Monday, July 24

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. You can catch up with both co-hosts on Neville’s blog and Shel’s blog. Neville’s Asides blog is also available.

Link from this report:

Links from Dan York’s Report

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