In the early days of Web 2.0, several pundits told us that traditional PR was dead, especially for startups, where founders would be better served by handling their own public relations. After some disasters, along with many founders finding themselves overwhelmed by the need to build their business and craft thought leadership pieces while handling media inquiries,…

“We are once again at a moment in time where things will not — and cannot — be the same again. However it unfolds, the only certainty is chaos will follow.” So wrote global PR practitioner Catherine Arrow in a post on LinkedIn. In this monthly longform episode, Neville and Shel discuss Catherine’s observation that…

High turnover, low morale are the consequence of shutting off dialogue

A C-Suite Survey Finds Executives Are Skeptical That Communicators Are Equipped for Today’s Business Environment

Companies need to adapt to the fast-moving developments in the AI world

Some communication thought leaders think so, mainly because the world has changed

Business options are limited. We need to make the most of the options we have.

Trust in business and CEOs remains higher than other entities, but it’s falling

Publishers plan to produce a lot more content, but not more articles

Media outlets and communicators are strategizing in anticipation of chaos and challenges