009 – The Fear Of Liking

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People are posting and engaging on social media publicly less than they ever have before. Which leaves the social platforms with a problem.

Less content, less engagement will make the whole place less interesting for users. And, it means less space from ads.

So Instagram are testing the option to hide your like engagement from users. Will this encourage more people to engage, knowing that their boss, their stalker, their partner can’t see every move they make?

Learn more about your ad choices. Visit megaphone.fm/adchoices